Kevin's Listing/Marketing Plan for Your Home
I have developed the most efficient plan in selling your home through fifteen years of experience in Real Estate and thousands of homes sold.  "I can sell any home listed with me."  Click Here to see example Listing/Marketing Ads.  To get to know the Hughes Group click here.

Order property profile from title company.  Request plat maps, loan information and tax information along with legal description of property.

Conduct on-site property inspection with sellers-gather information on property highlights to use in promotional materials and advertising.

Compile competitive market analysis (CMA) on subject property using the same method that banks and appraisers use.  Gather pertinent data from; Homes Active, Homes Pending, Homes Sold.  Analyze data to provide seller with accurate price range to list home competitively in current market.  Provide seller with estimate of market time and agreed upon final list price.
 

-Meet with sellers to complete listing paperwork and answer any question on selling process.  -Sign written commitment to sellers on marketing agreement. -Review "Quick Sell" list with sellers. -Obtain seller information, including "out-of-town" dates and work phone numbers. -Complete brochure worksheet. -Take color photos of house. -Review sellers' future housing needs for local placement or relocation assistance.

Provide sellers with advice to enhance perceived value of property while minimize seller's expense.  Verify date when home will be properly "staged" and ready for multiple listing service (MLS) input. Install electronic lock box with coded security system.  Verify showing hours are acceptable to sellers.  Install professionally designed sign and directions for maximum exposure.

Establish office file.
Explain listing to office staff with input instructions.
(All my listings to get complete regional coverage/Southwest Idaho)
Review listing print-out for accuracy and content.
Input in data base for Buyer merge and activity reports.
Schedule "30 day review" appointment with sellers.
Order finance sheets to provide to prospective purchasers!

Develop a list of property features and benefits, of your home, for agents to provide their prospective buyers.  Design and create a property brochure or flyer.

Distribute a copy of listing and flyer to our in-house sales team for their prospective buyers.

Have flyers/brochures distributed to area brokers each month.

Install brochure box on property for buyers who are "just driving by".  Fill with flyers and restock as necessary.

Install and "special" signs as needed....i.e. Owner financing, pool and spa, View! etc.

Deliver flyer stand w/flyers and finance sheets to your home.

Design and create property information care to be mailed to 5,000 area residents promoting your home.  Many residents know of someone who has visited, and may be considering purchasing in area.  A great source of buyers!

Promote your home at Area Brokers Meetings.

Hold open house when appropriate.

Arrange a meeting with you at least every 30 days to review our progress and make any necessary adjustments to our strategy.

Provide you with copies of all literature, used to market your home, for your approval.

Discuss, with you, financing options which could prove beneficial to you and enhance the marketability of you home.

Constantly update you on any further changes that could be made to make your home more marketable.

Follow-up on showings to find our if prospective buyers or agents need further information on your property.  Communicate responses to sellers!

Mail thank-you cards to all agents who have shown subject property, to encourage cooperation and generate excitement about your home!

Regularly update you on recent sales, new listings and all significant market changes that could effect this sale.

Help arrange for interim financing when needed.

Consult with seller's attorney as requested.

Show sellers sample copies of all appropriate standardized real estate forms, when requested, so you will be familiar and comfortable in their use.

Send property feature sheet to my Top-Producer agent network.

Input property data in my home-office computer data base for after -hours inquiries.

Maintain communication log to track buyer calls and facilitate a smooth transaction.

Provide sellers with "approved" vendor contacts as needed for painting, landscaping, carpet cleaning etc. (These are vendors who have demonstrated good quality at a good price.)

Ascertain feasibility of MLS supplement for this property and request input.

Constantly look for and incorporate the best methods for marketing your property, providing new perspectives and strategies.

Inspect area properties, listed for sale, which are in competition with subject property- Advise sellers of findings.

Through-out selling process, minimize inconvenience to Sellers, Seller's Family and Seller's Pets! Reduce seller stress whenever possible!